The One Thing You Must Do to Write Effective Copy for Your Business
by Megan Barnhard | Sep 21, 2018 | Entrepreneurs
If you want to write effective copy for your business, you probably already know that you need to focus more on what you do for people — and less on how you do it. In business speak, that means showing potential customers the benefits of what you do, rather than...The Power of Business Storytelling to Attract Customers
by Megan Barnhard | Aug 9, 2018 | Blogging, Business Writing, Website Content
The firelight dances on the walls of the cave. The tribe gathers together for warmth and comfort. An elder begins to tell a story. This is a scene as old as the human race… and as recent as the last time you went to a movie. From downloading a new episode of a...How to Write an About Page Story
by Megan Barnhard | Apr 25, 2018 | Business Writing, Website Content
Do you ever look at the About Pages on other people’s websites and feel like everyone else has some really cool story about finding her true calling? Some amazing, A-ha! moment about starting a business that was “meant to be”? You sit down to write...
Find Your Business Writing Voice
by Megan Barnhard | Nov 11, 2016 | Business Writing
The words you consistently use to describe yourself and your work have a way of becoming your business. They are the story you tell about who you are and what you do. If you take the time to choose the right words for your business, your unique voice will come through...