by Megan Barnhard | Feb 4, 2019 | Blogging, Business Writing, Entrepreneurs, Writing Process
You have the best of intentions about blogging. You mark out time on your calendar. You get yourself pumped and pour a cup of your favorite tea. You sit down, open a new doc… and totally FREEZE! What gives? It’s not like you’re some Timid Tammy or...
by Megan Barnhard | Oct 19, 2018 | Blogging, Entrepreneurs
When it comes to your business blog, the options are endless. Which may be why a lot of business owners go into complete “analysis paralysis” when they try to blog. If that’s happened to you, fear not. I’ve got a tried-and-true trick for...
by Megan Barnhard | Sep 26, 2018 | Entrepreneurs
Ever felt a tad jealous of someone with an easy-to-explain profession? I mean, people know right away whether they need a dentist or a tax accountant. But if you offer a highly specialized service, it might feel harder to write content that connects with customers and...
by Megan Barnhard | Sep 21, 2018 | Entrepreneurs
If you want to write effective copy for your business, you probably already know that you need to focus more on what you do for people — and less on how you do it. In business speak, that means showing potential customers the benefits of what you do, rather than...
by Megan Barnhard | Aug 9, 2018 | Blogging, Business Writing, Website Content
The firelight dances on the walls of the cave. The tribe gathers together for warmth and comfort. An elder begins to tell a story. This is a scene as old as the human race… and as recent as the last time you went to a movie. From downloading a new episode of a...